Million Dollar Collar

Welcome to the world’s only permanently installed placket reinforcement (placket stay) that hides discretely between the layers of the placket, allowing your dress shirt to retain a crisp appearance all day and night.

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Lightweight and designed to withstand high temperatures and all forms of care—wash and dry, iron, drycleaning and laundery, the Million Dollar Collar sets your wardrobe apart. Experience the difference and you’ll never look at dress shirts the same way again.

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From the boardroom to the corner table at your favorite restaurant, turn heads with the crisp appearance of the Million Dollar Collar.